Why subscribe?
The Link Tank™️ exists to prove that everyone has a voice worth sharing.
The Link Tank™ is your no-fluff playbook for consultants and service-based business owners who want LinkedIn to do what it should - bring you real business.
Every edition gives you:
✅ Mini-strategies you can use the same day to get in front of the right people
✅ Real-world tactics that turn post engagement into conversations (and conversations into clients)
✅ Proven templates for posts, comments, and profile tweaks that actually convert
You’ll learn exactly what to say, how to say it, and how to move from “likes” to leads without spending hours a day online.It’s for thoughtful professionals who want to grow a meaningful LinkedIn presence without turning into an influencer cliché.
You’ll learn what to say, how to say it, and how to turn “likes” into leads.
Who’s behind it?
Hi, I’m Melanie – a former Magic Circle lawyer turned LinkedIn strategist and founder of Trevisan (founded in 2017).
There was a time I’d stare at the “Start a post” box convinced I had nothing fresh to say. Fast forward to now, and LinkedIn fuels my business and brings brilliant people into my world daily.
I’ve spent over 15 years helping professionals in law, finance, HR and other regulated industries build trust, attract clients, and get seen - without cringe tactics, content overwhelm or pretending to be someone they’re not.
The Link Tank™️is the shortcut I wish I’d had when I started.
Why subscribe?
You’ll get practical, easy-to-apply insights to:
Write posts that actually land (even if you hate “personal branding”)
Optimise your profile so people find you, not just scroll past
Grow your network without the awkwardness
Turn profile lurkers into meaningful leads
Keep up to date on all the latest LinkedIn features and strategies as they are released
No jargon. No vague “just add value” advice. Just clear, field-tested strategies you can implement before your coffee goes cold.
Free vs. Paid - What You Get
🟢 Free Subscribers
Access to daily public posts
Read and comment on Notes
Join the discussion in public threads
A steady stream of LinkedIn ideas, tips and tools
💬 Perfect if you're just starting out or want to explore what The Link Tank™️ is all about.
🔒 Paid Subscribers (£49/month or £190/year)
Everything from the free plan, plus:
✅ Access to subscriber-only posts and the full archive
✅ Join the monthly LinkedIn Lunch ’n’ Learn sessions
✅ Get exclusive swipe files, checklists and templates
✅ Post comments on paid editions and join the private subscriber community
💬 Ideal if you're ready to take consistent action and want guided support from someone who’s trained hundreds of professionals.
👑 Link Tank VIP (£299/year)
Everything in the paid plan, plus:
✅ A personalised LinkedIn Training Session & Profile Review with tailored rewrite suggestions (worth £495 https://www.trevisanconsulting.com/profile-optimisation)
✅ Lifetime access to the Link Tank™️Platform: www.linktank.pro
✅ 24hr WhatsApp access to me
💬 For those who want an expert eye on their profile and lifetime tools to stay visible, relevant and ready.
Who it’s for
You're in the right place if:
You want to grow visibility the right way
You’ve been putting off LinkedIn because it feels icky or overwhelming
You know you’re great at what you do, but your online presence isn’t showing it
You want LinkedIn to work for your business, not just your employer
Subscribe to get full access to the newsletter and publication archives.
Let’s grow together
Whether you’re here to upskill, reconnect or finally hit “Post” without cringing - welcome to the Link Tank™️.
💌 Subscribe for free, or go for paid if you’re ready to take your profile and strategy to the next level.
📲 For the smoothest reading experience, please use the Substack app.
❓ Questions? I’m always open to comments and feedback.
Each issue delivers action tips, know-how and all the latest LinkedIn strategies to help you post with confidence, connect with purpose and grow opportunities you never knew were there. Join a community of curious professionals transforming LinkedIn from chore to catalyst – one small, consistent action at a time.
Stay up-to-date
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To learn more about the tech platform that powers this publication, visit Substack.com.
